Social Media in the Arctic: #SoMeT14EU

Rovaniemi_Finland_April2014_008It was during the first days of spring. Those days when you can finally open the doors and get out the garden furniture, to enjoy sitting outside to catch those first rays of sun of the new summer season. Exactly on that day I got on board a plane to bring me back to the heart of winter. With the fresh spring still in my head I landed at Helsinki airport to catch another plane to get me to the Arctic Circle. Minimum temperature for Rovaniemi was forecasted to be -15°C that evening. Why had the conference organizers picked exactly this remote and cold location? Continue reading

Rovaniemi: Gateway to the Arctic

Rovaniemi_Finland_Mar2013_003Have you ever wondered what would happen if you mail a letter simply addressed ‘Santa Claus, North Pole’? I am sure many kids do, looking at the thousands of letters and postcards, that are collected at Santa’s Post Office in Rovaniemi, Finland. These letters generally end up here, at a large collection of buildings, right on the Arctic Circle. The central building, next to the post office, is the official home of Santa Claus, who can be visited year-round. It is one of the top attractions of this attractive modern city, which literally is the gateway to the Arctic.

Continue reading