Social Media in the Arctic: #SoMeT14EU

Rovaniemi_Finland_April2014_008It was during the first days of spring. Those days when you can finally open the doors and get out the garden furniture, to enjoy sitting outside to catch those first rays of sun of the new summer season. Exactly on that day I got on board a plane to bring me back to the heart of winter. With the fresh spring still in my head I landed at Helsinki airport to catch another plane to get me to the Arctic Circle. Minimum temperature for Rovaniemi was forecasted to be -15°C that evening. Why had the conference organizers picked exactly this remote and cold location? Continue reading

NASA’s new Social Media Press Credentials Model

NASA Tweetup signSocial media is one of the fastest evolving media channels in society. Tools and methods seem to success each other at ever increasing rates, making it difficult to stay on top of the latest, even for the social media savvy readers of this blog. In the space community this evolution has largely been driven by NASA. After organizing the first space-related tweetup at JPLin January of 2009, NASA continued to embrace and include the social media community in its public outreach and communication strategy. Continue reading

SpaceTweeps meet in Cologne: #SpaceKoelsch

SpaceKoelschAfter the great success of the first European #SpaceTweetup, a bunch of European spacetweeps, led by DLR social media editor @HenningKrause, decided to start the new year with a new tweetup. More a networking event than a tweetup, it became the sequel to #SpaceKoelsch. Last September this was the pre-party to the ESA/DLR #Spacetweetup. Now the event in a typical Cologne beerhall became the main event itself. #SpaceKoelsch 2 was born! Continue reading

Space 2.0

CopenhagenSuborbitalsTriggered by the Space 2.0 LinkedIn group I wrote this blog post, investigating what 2.0 means in space exploration. It is interesting to see the 2.0-hype spread over all aspects of society these days. It is being used for anything slightly futuristic, regardless whether it is really something new. And with the widespread of the term 2.0, newer developments are now slated 3.0 or even higher. So what is ‘Space 2.0′ really? Continue reading